Sam posted something recently about Branding Ideas, and I wanted to throw up something I’ve been mulling over for the past few weeks. These are just rough drafts. A reader in the Mountains sent me a message that you can buy spray chalk in a can for landscaping purposes. Re-purposed, it becomes an non-permanent form of guerrilla marketing.
You may want to check your local laws/ordinances/nanny-staters/etc before going on such a campaign. YMMV.
So, the idea is that you can either make a stencil, or just do it old school. We could also make some printable stickers, etc. If you’re wanting to do it on the cheap, a normal sticker from your local office store and some clear packing tape should make it waterproof enough.
Here’s some idea starters.
I also thought it would be interesting to place some waterproof stickers inside urinals. This is a draft, but maybe something like this:
– Cato, the American.